ANALISIS FAKTOR KESIAPAN TEKNOLOGI DAN KEMAUAN UNTUK SEHAT YANG MENJADIKAN WANITA BERNIAT MENGGUNAKAN APLIKASI KESEHATAN FLO HEALTH

Authors

  • Fama Ashfa Mu’izzati Fakultas Bisnis, Universitas Setia Budi Surakarta
  • Didik Setyawan Fakultas Bisnis, Universitas Setia Budi Surakarta
  • Sugiyarmasto Fakultas Bisnis, Universitas Setia Budi Surakarta
  • Abdullah Zailani Fakultas Ekonomi dan Bisnis, Universitas Tunas Pembangunan

DOI:

https://doi.org/10.52429/smj.v6i2.25

Keywords:

Intention to Use, Perceived Usefulness, Technology Readiness,, Health Self-efficacy, Self Health Awareness, Self-reported Health Conditions.

Abstract

This study aims to analyze women's intentions to use the Flo Health menstrual calendar application
through factors forming intentions so that women care more about the stability of their menstrual
cycle and quality of life. This research used a sample of 214 respondents from a questionnaire
distributed online. The sampling method uses non-probability sampling with a purposive sampling
approach. Hypothesis testing was carried out using SEM (Structural Equation Modeling) analysis.
The research findings show four supported hypotheses and one unsupported hypothesis, the perceived
usefulness variable directly influences the intention to use. Technology readiness, health self-efficacy,
self health awareness directly influence the variable perceived usefulness as a mediating variable. The
self-reported health condition variable does not have a significant effect on the perceived usefulness
variable.

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Published

2025-12-03

Issue

Vol 6, No 2 (2024): Desember

Section

Articles